Startfresh Ventures, a New Age SEBI-registered venture fund, has led the Seed funding round for Trozo, a Bangalore-based deep-tech engagement platform that helps businesses move beyond transactional relationships and build meaningful, long-term customer connections.
Trozo was founded by Pavan Govindan, Janardhan J V, and serial entrepreneur Dilip Adiga, combining expertise in deep tech, product innovation, and business strategy. The startup’s mission is to turn revenue into relationships, equipping brands with direct, actionable insights into their customer base.
“Trozo is solving one of the most urgent problems for brands today the lack of customer insights and business overview,” said BM Manjunath, Founder and Partner at Startfresh Ventures. “Their technology allows businesses to own the relationship with customers, rather than rent it through third-party platforms. We are excited to back the team as they scale.”
Venture investor Raghuram Madabushi added, “Startfresh looks for founders and startups that are building the future in deep tech. Trozo and its team are doing exactly that.”
The funding will be used to accelerate product development and expand Trozo’s capabilities for F&B, D2C, and retail brands, enabling them to enhance customer retention, loyalty, and engagement. Founder Pavan Govindan emphasized, “With Startfresh’s support, we aim to build the most impactful customer engagement ecosystem in the market.”
Trozo’s platform provides brands with consumer intelligence at scale, allowing early-stage and enterprise clients to analyze behavior, segment audiences, and create tailored engagement strategies. The startup has already onboarded several brands across retail, F&B, and D2C, with growing interest from enterprises looking to strengthen their customer relationships.
With this investment, Trozo plans to onboard over 100 brands in the next three months and expand its reach to 100,000+ users across India and the Middle East, further solidifying its footprint in the deep-tech engagement space.
About Startfresh Ventures: Startfresh is a Bangalore-based SEBI-registered AIF fund with a corpus of USD 25 million (₹200 crore). The fund invests in early-stage startups across Green Energy, Deep Tech, and Consumer Technology, providing not just capital, but strategic mentorship to help founders scale and innovate.
For more information:
Startfresh Ventures
Trozo
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