Healthy-snacking brand Wonderland Foods has raised Rs 140 crore (around $16 million) in its first institutional funding round led by impact investor Asha Ventures, with participation from British International Investment (BII), the UK government’s development finance institution.
The funding will be used to expand the company’s product range, upgrade processing capabilities, and boost distribution and marketing across retail and online channels, the company said in a statement.
Founded in 2014 by Anubhav Gupta, who currently serves as the Managing Director, Wonderland Foods has established itself as a leading player in India’s fast-growing healthy snacking market. The brand offers a wide range of products including nuts, seeds, berries, dried fruits, and dates, catering to both B2C and B2B customers. Its integrated business model emphasizes direct sourcing from farmers, in-house processing, and a multi-channel distribution strategy that ensures product freshness and quality.
Wonderland Foods’ products are available across major e-commerce platforms such as Amazon and Flipkart, as well as leading retail chains including Reliance, D-Mart, Vishal Mega Mart, Lulu Super Mart, Metro Cash & Carry, and Walmart.
The company has witnessed rapid growth over the past few years. From Rs 95 crore in revenue in FY21, Wonderland Foods achieved Rs 540 crore in FY25 and now aims to cross Rs 700 crore in FY26 as it strengthens its domestic footprint and explores international opportunities.
Competing with established players like Happilo, Nutty Gritties, and Open Secret, Wonderland Foods is positioning itself as a trusted brand for health-conscious consumers seeking premium, natural, and nutritious snack alternatives.
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