Nazara Technologies is planning to divest its esports and adtech businesses as the company sharpens its focus on core gaming operations, according to a report by Moneycontrol.
Founder and CEO Nitish Mittersain said the company intends to prioritise gaming segments such as PC and console gaming, which it views as major long-term growth opportunities.
Nazara’s esports operations are largely housed under NODWIN Gaming, its esports and youth media subsidiary that manages gaming tournaments, creator ecosystems, and gaming events.
NODWIN’s portfolio includes brands such as Freaks 4U Gaming, Trinity Gaming, Comic Con India, and Ninja Global.
On the advertising technology side, Nazara owns a majority stake in Datawrkz, a digital advertising and monetisation platform focused on user acquisition and adtech solutions.
The move signals a strategic shift toward consolidating Nazara’s position in gaming intellectual property (IP), publishing, and game development as the broader gaming industry increasingly moves toward high engagement content ecosystems.
Separately, Nazara had last year withdrawn its plan to acquire a minority stake in Moonshine Technology, the parent company of PokerBaazi, following the implementation of the Promotion and Regulation of Online Gaming Act, 2025, which banned real-money gaming platforms in India.
According to Mittersain, Nazara has also established internal centres of excellence focused on user acquisition, data analytics, artificial intelligence, product development, and growth functions to support future gaming acquisitions and scale its portfolio more efficiently.
On the financial front, Nazara’s operating revenue declined to ₹398 crore in Q4 FY26 from ₹520 crore in the corresponding quarter last year.
For the full fiscal year, however, the company reported a 12.6% increase in operating revenue to ₹1,829 crore, while annual profit rose 60.8% to ₹82 crore.
The strategic restructuring reflects a broader trend in the gaming sector where companies are increasingly streamlining operations and prioritising core gaming assets amid rising consolidation and changing regulatory dynamics.