Mumbai-based D2C home and lifestyle brand Haus & Kinder has raised $3.3 million (₹30 crore) in a funding round led by Sauce VC, marking a significant step in its growth journey. The round also saw participation from prominent angel investors, including Yogesh Kabra (founder of XYXX), Sangeet Agrawal and Navin Parwal (founders of Mokobara), and the Chona Family (founders of Hocco Ice Cream).
Founded by Saket Dhankar and Kanupriya Anand
Haus & Kinder was co-founded in 2018 by Saket Dhankar (CEO) and Kanupriya Anand with the vision of building a modern home and lifestyle brand that blends global design sensibilities with Indian craftsmanship. The brand has since grown into one of India’s most recognised D2C names in the home and living category, offering products such as bedsheets, towels, blankets, and baby essentials.
Fueling Expansion and Product Innovation
The company plans to use the fresh capital to accelerate product launches, expand into new home décor categories like curtains and furnishings, and strengthen its omni-channel and quick-commerce presence. The funds will also go toward technology investments and brand-building initiatives to enhance customer experience across digital platforms.
Strong Investor Confidence in D2C Home Brands
Lead investor Sauce VC, known for backing early-stage consumer brands, continues to bet on high-potential D2C ventures in India. The participation of several seasoned founders and investors underscores growing confidence in Haus & Kinder’s business model and growth trajectory.
As the Indian home and lifestyle market, currently valued at over $3.7 billion, continues to expand, Haus & Kinder aims to cement its position as a design-driven, accessible luxury brand for modern Indian homes.
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