Quick commerce startup Epik has raised $1 million (approximately Rs 8.3 crore) in a pre-seed funding round led by Info Edge Ventures, with participation from angel investors. The Bengaluru-based company will use the fresh capital to build its fulfillment infrastructure, expand its product catalogue, and strengthen its demo operations network across cities.
Building a ‘try and buy’ experience for electronics
Founded by Gotama Gowda, Varun Chopra, and Harsha Reddy, Epik operates a ‘try and buy’ model, where trained experts deliver products to customers’ homes within 60 minutes for live demonstrations. The platform allows users to physically compare multiple products before making a purchase, combining quick commerce with assisted buying.
Strong brand partnerships and rapid early growth
Epik has partnered with 60+ brands, including Philips, Samsung, Apple, Dyson, Dell, and Eureka Forbes. Since launching in Bengaluru in October 2025, the startup claims to have scaled nearly 20x, indicating strong early traction in the category.
Tech-enabled logistics and demo network
The platform runs on a hub-based logistics model, supported by trained personnel and demo units to enable rapid fulfilment and seamless customer experience. This operational layer is designed to bridge the gap between online discovery and offline purchase confidence.
Scaling across cities and product categories
With the new funding, Epik plans to expand into new cities and additional product categories, while building a service layer that integrates product discovery, comparison, and assisted purchasing into a unified experience.
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