Kitchenware startup Cumin Co has secured its first institutional funding of $1.5 million (₹13.16 crore) in a round led by Fireside Ventures, with participation from Huddle Ventures.
Funding Snapshot
The fresh capital will be used to expand enamel-based coating manufacturing in India and strengthen its supply chain, the company said.
Cooking Without Compromise
Founded in February 2025 by Niharika Joshi and Udit Lekhi, Cumin Co addresses a rising concern among premium households—toxin-heavy cookware. Traditional non-stick pans often use harmful chemicals, but Cumin Co’s enamel cast iron cookware is 100% toxin-free, long-lasting, and designed with modern aesthetics.
Traction & Growth
Cumin Co’s cookware is priced between ₹1,999 and ₹7,000, targeting families with an annual income above ₹30–35 lakh. The brand follows a direct-to-consumer (D2C) model via its website and Amazon, ensuring customer trust and pricing control.
The startup claims to have hit ₹1 crore in monthly recurring revenue (MRR) while growing at 20% month-on-month, supported by strong repeat purchase rates. To widen reach, Cumin Co now plans entry into quick commerce platforms like Blinkit, Zepto, and Instamart.
Market Watch
The Indian cookware space is heating up. Competitors such as Indus Valley and Palette Brand’s Ember have already raised significant rounds ₹23.1 crore and ₹17 crore, respectively. With its sustainability-driven model, plastic-free packaging, and responsibly sourced materials, Cumin Co is betting big on consumer trust.
Final Take
As health-conscious households demand safer kitchen solutions, Cumin Co’s fresh funding will fuel its mission to blend design, safety, and sustainability in cookware marking it as a brand to watch in India’s premium kitchenware market.
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