Bootstrapped Startup Bersache Scales to ₹130 Cr Revenue

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New Delhi | August 21, 2025 – In 2022, Pankaj and Surbhi Garg sat in a quiet room with only a laptop, an idea, and unshaken belief. They weren’t chasing investors or headlines. They were chasing a vision: to give India its own homegrown footwear brand –Bersache

No office. No warehouse. No team. Every order in the early days was packed by their own hands. Every delivery felt like a victory. Behind the late nights and silent doubts was one truth they refused to stop walking.

The Product That Carried the Dream

Bersache wasn’t built on hype. Each shoe was crafted with intention—designed to be durable, affordable, and a source of pride for everyday Indians. It wasn’t about following trends; it was about walking with purpose.

The market responded. From the first ₹10,000 in sales to ₹1 lakh, then ₹1 crore, and now ₹130 crore, Bersache grew step by step, without a single rupee of outside funding.

The Founders’ Edge

Pankaj and Surbhi’s story is not just about revenue milestones. It’s about resilience. In a market crowded with global brands and VC-backed giants, they proved that persistence and clarity can outlast capital. Today, Bersache is India’s biggest D2C footwear brand built from scratch, powered by belief.

Final Take

Bersache is more than a company it’s a movement. From zero to ₹130 Cr, it represents the spirit of every Indian founder who dares to start small and dream big.

Follow StartupByDoc for more founder-first stories and startup journeys that define India’s entrepreneurial grit.

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