Myntra has rolled out a zero-commission model for new Indian direct-to-consumer (D2C) brands joining its marketplace, as the fashion e-commerce platform looks to attract early-stage sellers aiming to scale online. The initiative is part of Myntra’s Rising Stars (MRS) programme and is targeted at homegrown fashion, beauty and lifestyle brands that currently sell primarily through … Continue reading Myntra Introduces Zero-Commission Model to Onboard New D2C Brands