InCred Money, the digital wealthtech arm of InCred Group, is all set to mark its foray into India’s retail brokerage sector with the acquisition of Stocko, a New Delhi-based discount broking platform. The deal, reportedly valued at ₹300 crore, is subject to regulatory approvals and will significantly expand InCred’s full-stack financial services ecosystem.
Strategic Expansion into Retail Broking
Once approved, the acquisition will result in Stocko—currently run by South Asian Stocks Limited—being rebranded as InCred Stocko and seamlessly integrated into the InCred Money platform.
“InCred Stocko gives us a proven platform with serious volume, and we’ll bring our tech, capital and customer-first mindset to unlock its full potential,” said Bhupinder Singh, Founder and CEO, InCred Group.
This move reflects a strategic shift by InCred to offer end-to-end investment services, including broking, margin trading, and technology-enhanced tools, complementing its existing suite of financial products.
About Stocko: A High-Volume, Low-Fee Trading Platform
Stocko (formerly SAS Online, founded in 2013) has built a loyal base among high-frequency and retail traders through its flat-fee model. It offers trading services across:
- Equities
- Derivatives
- Commodities
- Currencies
Pricing Model:
- ₹12.99 per order (flat fee)
- ₹2.99 per order (subscription-based plan)
The platform claims a daily notional turnover of ₹1 lakh crore, positioning it as a high-volume player in India’s competitive discount brokerage market.
Post-Acquisition Plans
Post-deal, Shrey Jain, CEO of Stocko, will continue leading the operations. The backing of InCred is expected to fuel new product innovations, such as:
- Enhanced margin funding
- Smarter trading tech
- Robust risk management frameworks
“Joining InCred opens up a new era of scale and innovation for Stocko. We’re excited to co-create the next-generation trading platform,” said Jain.
InCred’s Vision for Full-Stack Fintech Dominance
Founded in 2016, the InCred Group now operates across three key verticals:
- InCred Finance – A leading NBFC
- InCred Capital – HNI and institutional investment advisory
- InCred Money – Retail and digital wealth management
For FY 2024, the Group reported:
- Revenue: ₹1,267 crore (48% YoY growth)
- Profit After Tax (PAT): ₹316 crore
This acquisition fills a crucial gap in InCred’s ambition to become a one-stop shop for loans, deposits, investments, insurance, and now brokerage, tapping into the rising fintech consolidation trend in India.