Homegrown D2C fragrance brand EM5 has announced Indian cricketer Suryakumar Yadav as its investor and strategic partner, marking a significant move to strengthen brand positioning and cultural relevance in India’s fast-growing fragrance market. Founded in 2022, EM5 was launched with the vision of making high-performance fragrances accessible to Indian consumers. The brand focuses on creating … Continue reading EM5 Partners with Suryakumar Yadav as Investor to Scale Fragrance Brand