Blinkit Drops 10-Minute Delivery Claim After Labour Ministry Intervention

Quick commerce platform Blinkit has reportedly removed its widely used 10-minute delivery claim from its branding and customer-facing platforms following directions from the Union Ministry of Labour, according to multiple media reports. Shift in messaging, timelines remain visible Sources cited in reports said Blinkit has replaced its earlier 10-minute delivery tagline with messaging that emphasises … Continue reading Blinkit Drops 10-Minute Delivery Claim After Labour Ministry Intervention